Sparkling wine from New Mexico

There's a fine story at Kevin Lynch and Amber Share's Native Food and Wine blog about the Gruet winery in New Mexico. There's a video interview with Sofian Himeur, Gilbert Gruet's grandson, in which he describes Gilbert's efforts to find a foothold in the United States. At the shop, Gruet is something of a tough sell--people simply cannot believe that something priced so low can be so good.